Start-up Packages

“Wow. That was a brilliant idea. Are you related to Donald Trump?” Owner of Import Company

“I felt so much hopeful and lighter on the way home! You are a firecracker of good ideas. Thanks for your positive words and energy.” Owner of Meditative Drumming

“Thank you for meeting with me on Friday. You clarified some misconceptions I had and provided me with much needed direction; I appreciate your time and value the advice and input. I am grateful for your interest in my new venture and your willingness to share other business professionals within your network. I look forward to connecting with you again soon.” Owner of Food Company

A property management company had their letter of introduction, standard proposal, and action plan developed to help them launch their business.  Within 2 months they had secured a large account based on the professionalism of the proposal and have started speaking with 2 other large accounts based on the letter of introduction.

Bag distributor changed business model to allow for slower growth, but a more achievable target to generate early returns.  Within 2 months, she went from not knowing where to start to fully developing the creative work for the bags and actively going after sales targets that made sense.

Paralegal focused on business-to-business sales, identified a niche, and concentrated on growing the business.  Has 2 lawyers referring business and 1 large corporate client within 8 months of starting.

Copywriter identified a target market, learned how to communicate with customers, and ensured that all of their actions were towards their monthly sales goals.  Closed 6 sales the next week.

Small Business Review

A horse farm was interested in ramping up their marketing and creating an annual budget.  A full budget, a complete revenue stream analysis, and a break-even analysis were provided.  Within 3 months, with the marketing plan and ongoing business advisory work the company’s sales objectives were met.

"Thanks so much for all the great information and creative thinking this afternoon.... I really appreciated your enthusiasm and your positive attitude. I have a very deep belief that we can all create the life that we want, sometimes we need some help and that's just what you gave me today! I am very much looking forward to putting all the ideas into play and to working through the material in your package."  Owner of Horse Farm

Wedding photographer was interested in increasing their price point and increasing the number of sales.  The first assessment focused on overall operations and adding more value to justify a higher price point, while each monthly assessment added more ways to improve the marketing until the sweet spot was found. They are on budget for 2009.

"Carla, thank you so much for your consultation. In the two hours that we sat down, you were able to develop a marketing plan that was comprehensive and easily followed. It's like you took all your research and schooling and gave us as much information as possilbe while totally understanding our business and what we are trying to accomplish. We have already put the marketing plan into action and believe it or not have already seen results. The direction you have given us in invaluable." Owner of Wedding Photography

Scrap collection company was interested in changing the business model.  A tool was developed to help make objective decisions surrounding financing options and revenue streams to focus on.  This tool is flexible for the next 2-3 stages of their business development.

Clothing recycling company was interested in leveraging their current client base to increase their venues.  A targeted marketing campaign was developed to maximize outcomes and minimize workload for the management team.  Currently 5 new locations have been identified and 4 other management companies are cooperating.

Project Management of a New Revenue Stream

Clients

Telecommunication consulting firm was interested in ramping up their business development plan.  In under three months, we created a functional telemarketing strategy, appointment booking process, fully revamped 2 marketing tools, and secured 8 appointments with clients.
“I have an appointment booked with the CFO of ABC Company, in Montreal....excitement city here, thanks to you!” Franchise Owner of Telecommunications Consulting Firm

Chiropractic office was interested in ramping up their sales while preparing the company’s operations for this increase in sales.  The first week of working together resulted in complete new approach to messaging, and the first month revamped the entire brand for the organization (including a new webpage, newsletter, and referral campaign).  The next few months are designated for improving office efficiency, setting it up for many more profitable years.

“How we planned on speaking with the bank manager worked. Today we have a clinic at the RBC branch by my office. She told me that there is interest at an office downtown where there are 150 employees. Yeah!! That will keep us hopping for a few months.” Owner of Chiropractic Centre

A transportation company wanted to open a new office in the Ontario marketplace, however they were responsible for short-term and long-term sales objectives.  The employees had contacts which would create some initial sales, but brand image was low with no plan in place to penetrate the market.  A business development plan was created and executed, resulting in 150 warm leads in 3 months.

“You are a self-starter, with off the chart enthusiasm and more energy than anyone I know. This is coupled with a track record of corporate success as you chaired the charitable committee at CP and set a record for contributions to the United Way by organizing an auction with contributions. Then there was putting Wheels on the map in Vancouver, and now getting us over 150 traffic leads in a soft economy. When people ask for a reference about you, I sing you enough praises that they don’t need to talk to anyone else.” Regional Director of Transportation Company

SmallBusinessSolver.com has been in production since the end of June 2009.  In just 4 months, Make It Fly Consulting coordinated 6 individuals to hit weekly goals driving towards an aggressive launch date of October 2009.  Currently the project is waiting for the final programming pieces related to payment processing.  All remaining components were completed on time and on budget.